Many of us think we have a “great idea,” but getting that idea to a point someone will write a check for is far more complex than many may think. To get funded, it’s important to look for three key elements: Is the idea scalable? Is the team behind it solid and capable to get it there? And is the market actually ready for it? The goal is to convince the potential funders that these three areas are 100 percent solidified.
Read the full article from the February issue of In Business Magazine here: https://issuu.com/mediapublishersgroup/docs/inbusiness_feb_2020_final_1/12
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